On Friday, 25 November 2022, MEP Irena Joveva attended a “European Picnic” event organised by the Europe Direct Pomurje information point, where guests and students from the Murska Sobota Gymnasium discussed the topic of media literacy. The MEP stressed that media literacy is crucial in all areas of our lives, as it determines how we receive and evaluate information.
Joveva pointed out that the importance of media literacy should not least be borne in mind by school curriculum developers, who, when reforming teaching processes, should take into account current developments. In this context, she considers it particularly important to ensure that media literacy and critical thinking are taught as much as possible in primary and secondary schools. In particular, she would like pupils and students to see such content not as an additional burden but as something that will prove very useful in their lives. Joveva expressed her wish that there were more opportunities for action in this area, includingat the European level.
“I have high hopes for the Action Plans that are to be adopted or have already been adopted by the European Commission and endorsed by the European Parliament. This includes, for example, the Digital Education Action Plan, the creation of the European Education Area and more.“
The MEP went on to describe her own experience with disinformation, which today –without solid media literacy – is very difficult to identify. She shared what happened to her at the beginning of her term as an MEP, when a fake news story about her appeared on the internet and spread rapidly. Because it was so bizarre, she did not pay much attention to it or publicly deny it. She explained to the students that she still regrets not having reacted more quickly.
Joveva went on to explain how she sees the difference between hate speech and freedom of speech.
“If someone says or writes that I am stupid because I am, for example, advocating for an independent Radio-Television Slovenia, that is freedom of speech, fine. Even if such language is uncouth. But if someone writes that I am stupid because my parents were not born in Slovenia, that is hate speech.” At the same time, she stressed the importance of cultural tolerance: “There should be no tolerance for intolerance. There is nothing wrong if we don’t agree about everything, but we have to be able to say it to each other in a civilised manner, without hate speech, and without being disrespectful.”
Another topic of discussion was the situation of journalists, and the MEP assessed that the conditions in which they currently work in Slovenia are abysmal. She also expressed her conviction that in this profession personal integrity is key.
“All journalists must be aware of the purpose of their work and their mission. Their mission is to serve the public interest, i.e. to present to the people, to the public, information that is as objective as possible and fully credible.”
In addition to MEP Joveva, the debate, moderated by Grega Donša, was attended by Dr Sonja Merljak Zdovc, co-founder of online newspaper Časoris, and Simon Balažic, editor-in-chief of the Televizija AS TV channel.

Grošelj, meanwhile, expressed his concern about the fact that the issue of media freedom and democratic standards must be dealt with in 21st-century Europe. In his view, one should not overlook that the worsening of the media situation is a deliberate process, which is closely linked to the increasing radicalisation of society and to which Slovenia is not immune either. He also stressed that the media space, which used to be occupied by the public media, will be taken over by capital with its own interests, which will not be identical to the public interest.
The speakers concluded the event by expressing their hope that this time, however, the situation will change for the better through legislative changes to be adopted at the national and European levels. In her final words, MEP Joveva called to remove politics from the governing bodies, to put in place sufficient safeguards at all levels to ensure the sustainable independence of the public service media, to create the conditions for the replication of a culture of professionalism in the public service media, and to ensure not only that the public service media are financially sustainable and independent, but also that viewership and influence of critical reporting in the public service media is maintained given the current technological world and the need to counter misinformation, threats to journalists and the erosion of their credibility.
During the three intensive mission days, MEPs held conversations with all key stakeholders in these areas. They met, among others, Budapest Deputy Mayor, Anett Bősz, Members of the Hungarian Parliament, the Minister of Culture and Innovation, János Csák, the Minister of Regional Development, Tibor Navracsics, representatives from Hungary’s National Media and Infocommunications Authority, representatives from the Liszt Ferenc Academy of Music, the Hungarian Academy of Science and the Central European University, and figures from the media and civil society, including NGOs dealing with refugees, with whom they discussed in particular the situation of school-age children and young people.